Let’s face it, getting kids to eat healthy can be a challenge. How can we make fruits like figs become exciting to kids? I asked myself the same thing, so I decided to work on a personal brochure called Fig Club.
Fig Club is a satirical design inspired by the movie Fight Club. In this brochure you will be introduced to three very common types of figs: Raw, Dried, and the Newton. Each has a health and stats bar that introduces its potential to kids along with the character descriptions to them.